CRAFT YOUR PERSONAL STYLE LIKE PM OF INDIA MR. NARENDRA MODI!

Personal brand is the first impression you make when you walk into a room and every single impression you make every day, the key to branding is making a consistent impression.

As said in my earlier post, the world judges you in the first few seconds of meeting you and if you don’t grab attention in that tiny window of time you can be losing on opportunity coming your way.

And the key to this is a need to transform the first impression to lasting relationships.

If you captivate, inspire and treat your audience in the first few seconds they will listen to what you want to say and like and start trusting you. Your personal brand is the doorway to your inner world however this door has to differentiate you and has to match to the topic of the work.

Unless you do not become the most important asset in your business, people will not choose to do business with you. Along with the overall appearance of the brand and the brand ambassador, content definitely has to be rock-solid to support it. However information doesn’t sell alone regardless of how good it is, people can find the information on internet, but it is all about how you make the audience feel and trust your content that differentiate you as a personal brand.

In the domain of Indian politics today, there is only one man who understands the value of personal branding than anyone else, he is SHRI NARENDRA DAMODARDAS MODI.

He is the magnificent case study in the annals of image management study in the current state.

Today lets understand the art of crafting your personal brand based on the life study of our great leader Mr. Modi.

1.       UNDERSTAND YOUR CORE VALUES

Born on September 17^th, 1950 at Vadnagar, a small town in Mehsana district of North Gujrat, Sri Narendra modi grew up in a culture that instilled in him the value of Generosity, benevolence and social service.

Right from his childhood he was confronted with many odds and obstacles, but he transformed challenges into opportunities by sheer strength of character and courage.

  

  

2.       CREATE A BRAND IMAGE.

This makes you conscious and strategic about how you show up for yourself and others and how you live your personal brand on day-today life.

It’s the basic understanding how you want the audience to perceive you and that is exactly where the slogans of Mr. Modi came in picture.

AB KI BAR MODI SARKAR

JANTA MAAF NAHI KAREGI

ACCHE DIN ANE WALE HAI

 

3.       CREATE A SPECIFIC PHYSICAL APPEARANCE, STYLE AND WARDROBE

The fashion icon NARENDRA MODI has made his simple short sleeves white kurta with colored bandgala jacket, a style statement for many followers. Be it a simple party meeting to a national speech event, the closed neck jackets cannot be missed on him. Known for traditional cotton and silk kurtas that reflect his image, Modi’s clothing style and its color palette has evolved over years, mostly favouring bright colors especially orange.

Another peculiarity of him is that being the prime minister of India, he prefers to address all his speeches national or international in the Hindi language only. He is ensuring that Hindi earns its rightful place as a recognised world language.

 

4.       CREATE A TITLE THAT POSITIONS YOU AS A LEADER.

The campaign that started NAMO4PM took a new shape after the announcement of PM candidature. A perfect plan was made to

Leverage the popularity of NAMO through various platforms like social media and merchandise items.

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Highlight all negative aspects of UPA government

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Enlighten the hope and positivity among people.

5.       CRAFT YOUR PERSONAL STORY

“The journey of Shri Narendra Modi from Chaiwala to PM”

This story is heard and told to every kid and adult in the country. Each citizen of the country was made aware of Modiji’s journey from serving Indian tea on streets to campaigning and becoming the Prime minister of India.

Born in a small village in Gujrat, has worked as the family tea stall according to a sympathetic biography to Gujrat’s longest serving chief minister and now becoming the prime minister of India.

People pls remember, personal story is required to create the difference between you and the rest. There are thousands of people who can do what you do but there is only one person who can do it the way you do it with the way you do and that is YOU!

6.       PRACTISE BEING YOUR BRAND

It’s a huge mistake to be like everyone else, if there is nothing different or remarkable about you, you’ll be overlooked and forgotten.

Today we see the Prime minister of India following and practising the promises and brand image which he has created over a period of time.

Prime Minister Narendra modi launched mygov, an interative website that seeks to foster participatory governanace but also aims to keep lakhs of volunteers wcho enralled for the Modi campaign. The site looks to engage ordinary people as well as experts in an interative forum.

He is the IMAGE OF SUBSTANCE, He is Mr. NARENDRA MODI.